Klaviyo + 365agents: e-commerce callers straight into your lifecycle flows

365agents connects natively to Klaviyo via OAuth. Every caller is matched to (or added as) a Klaviyo profile, tagged with AI-captured attributes, and enrolled in the right lifecycle flow based on their intent.

Written By Catherine Weir

Last updated 9 days ago

365agents connects natively to Klaviyo via OAuth. Every caller your AI handles is matched against your Klaviyo profiles (or created as a new one), tagged with the attributes the AI captured, and enrolled into the right lifecycle flow based on the call's intent. For e-commerce and DTC brands on Klaviyo, this closes the loop between phone support and customer lifecycle marketing.

What this makes possible

  • Profile matching โ€” phone number matched against existing Klaviyo profiles

  • New profile creation โ€” unknown callers become new profiles with captured fields

  • Custom property writes โ€” AI-captured data (product interest, complaint reason, loyalty status) writes to Klaviyo custom properties

  • Flow triggers โ€” call intent triggers the right Klaviyo flow (post-support follow-up, abandoned-cart recovery, VIP touch)

  • Segment updates โ€” customers entering specific states (returning customer, refund issued, high-value call) auto-update in Klaviyo

How a real call flows

  1. Customer calls about a product question

  2. AI matches them to their Klaviyo profile by phone number

  3. AI answers the question from the product knowledge base

  4. Klaviyo profile updated with "last-support-contact" timestamp and "product-interest" property

  5. Post-support flow triggered in Klaviyo โ€” a gentle review request or follow-up 48 hours later

How to connect

  1. Admin dashboard โ†’ Integrations โ†’ Klaviyo

  2. "Connect" with your Klaviyo account

  3. Map AI fields to Klaviyo profile properties

  4. Define call-intent-to-flow mapping

  5. Test with a call

Who this is for

  • DTC brands on Klaviyo

  • E-commerce businesses running lifecycle marketing

  • Subscription commerce

  • Specialty retailers with high customer LTV where phone support touches matter

Related

Get started

Book a demo โ€” we'll connect your Klaviyo account and map properties during onboarding.